Visual Communications & Branding
Design is more than decoration, pretty colors, and coordinating font choices - it’s a vehicle for conveying meaning. In this section, you'll find examples of how I’ve used visual storytelling to elevate institutional identity, drive engagement, and simplify complex ideas.
From event branding to strategic campaigns, each piece reflects a thoughtful balance of aesthetics and purpose, tailored to resonate with diverse audiences across campus and beyond.
My team initiated and launched a brand kit overhaul for the university library including logo, font, and brand color development.
An example of what the DRI Lab color palette looks like in use on an intro document.
A talkback board for engaging conference attendees about safety culture.
The 2022 New Year's Card from AU Library to donors and supporters.
The 2023 New Year's Card from AU Library to donors and supporters.
The advertising sign for the annual Passport to the Archives event for Family Weekend.
Wall posters outlining what is in each display case and providing instructions for what scavenger hunt items attendees should look for in each case.
